Meet the Magic: How Jen Piña Is Driving Brand Strategy Forward at MagicLinks

At MagicLinks, great marketing starts with great people — the kind who think big, move with intention, and lead with authenticity.

For eight years, Jen Piña has been one of those people. From helping shape some of our very first influencer programs to now stepping into her new role as MagicLinks Vice President of Brand Strategy & Revenue, Jen’s been at the center of how brands and creators connect to make real magic.

In our this Meet the Magic conversation, Jen joins Taylor Stammen, Senior Campaign Manager, to dish on what brands should be investing in with their creator programs, and how her approach to influencer metrics flips the traditional script. Plus, get her takes on which brands are killing it, which creators are inspiring her right now, and a glimpse of her life outside MagicLinks.

🎥 Watch the full interview below 🎥

Stay in the loop with Jen and MagicLinks on LinkedIn to see what's new with MagicLinks and the influencer marketing space.