MagicLinks: Empowering Creators with Authentic Social Commerce Tools - 100% Authentic

OUR STORY

OUR SECRET SAUCE

The beauty of MagicLinks lies in our win/win structure. Since 2015, we've created organic revenue streams for influencers whose fans trust their authenticity and recommendations. Brands know their products are in front of the right people by virtue of us connecting them with the right influencers.

PARTNERS WHO INSPIRE

Our vibrant and curated community is home to over 20,000 influencers (and their 150M+ millenial fans). Meanwhile our diverse partnerships (5,000 and growing) mean world-class brands trust our collaboration to grow their market share and provide reliable ROAS, every time.

A FORCE FOR GOOD

We give a lot of damns at MagicLinks. That means rolling up our sleeves and giving back to our community whenever possible, while continuing to benefit all our business relationships.

MagicLinks is a Certified B Corp, a distinction shared by only about 3,500 certified B Corporations globally. MagicLinks was one of the first influencer technology companies to join the B Corp ranks in 2020.

Looking ahead, what matters is not the certification itself, but the way we live into the spirit of B Corp through well-defined commitments, followed by actions. To our current and future partners alike, we invite you to join us in reinventing e-commerce for the conscious consumer.

OUR TEAM

We are digital video natives, driven by data, passionate about influencer community,
and committed to leaving the world a better place.

Brian Nickerson

CEO / Co-founder

Favorites: Surfing, Crystal Reiki, Transformational Change

Word of the year: Sacred

Commitment: Eliminate single use plastic purchases.
Christian Levy

Head of Engineering / Co-founder

Favorites: Cycling, Basketball, Dogs

Word of the year: Communication

Commitment: Explore Solar Energy
Jennifer Piña

Director of Brand Partnerships

Favorites: Nomadic Traveling, Ocean, Rhythm

Word of the year: (be the) Witness

Commitment: Zero plastic
Ed Gross

Director of Brand Sales

Favorites: Family, Guitar, Dachshunds

Word of the year: Opportunity

Commitment: To make sustainable dietary choices for myself and my family as well as making minimal purchases and consuming responsibly.
Victor Murygin

Director of Technology

Favorites: Travel, Martial Arts, Learning new things

Word of the year: Actualization

Commitment: Stop using one-time plastic water bottles
Haesil Shin

Director of Marketing

Favorites: Traveling, Coffee, Movies

Word of the year: Forward

Commitment: Buy less one-time use items
Alison Greer

Director of People Strategy

Favorites: Family, Flowers, and Growth

Word of the year: Freedom

Commitment: 80% Plant-based diet
Meghan Arthur

Director of Product

Favorites: Cooking for Family & Friends, Being in Nature, Travel

Word of the year: Service

Commitment: Composting & Growing my Own Veggies
Ashley Moore

Director of Influencer Talent

Favorites: Family, Faith, Sushi

Word of the year: Intentional

Commitment: Driving an electric vehicle, BPA plastic free household, and reusable water bottles
Jeff Grayson

Director of Security

Favorites: Outdoor Adventures, Science, and Nature

Word of the year: Catalyst

Commitment: Reduce family carbon footprint and support conservation of wild spaces.
Bryan Mirabal

Sr. Manager, Creative Lab

Favorites: Sunset Hikes, Music Videos, Surrealist Art

Word of the year: Transduce

Commitment: Mindful of single-use plastics when grocery shopping
Nicole Lauture

Sr. Influencer Manager

Favorites: Road Trips, Belly Laughs and Spicy Food

Word of the year: Service

Commitment: No more single use plastic. Buy from more sustainable brands.
Albert Byaruhanga

Principal Engineer - DevOps & Site Reliability

Favorites: Biking, Hiking, Grilling

Word of the year: Aspire

Commitment: Conserve Water
Alberto GarciaTunon

Sr. Data Scientist

Favorites: Traveling, Reading, the Beach and Exercise

Word of the year: Growth

Commitment: Stop buying plastic products
Augusto Zangrandi

Sr. Back-End Engineer

Favorites: Programming, Healthy Recipes, Interior Design

Word of the year: Self-improvement
Isânio Moraes

Sr. Front-End Engineer

Favorites: Jesus, Sci-Fi, Movies

Word of the year: Foundation

Commitment: Reduce plastic waste.
Nico Loya

UX Designer

Favorites: Family/Friends, House Music, New Experiences

Word of the year: Patience

Commitment: Up-cycle Fashion
Michael Olawepo

Lead QA Engineer

Favorites: Technology, Beer and Family

Word of the year: Progress

Commitment: use electric car
Aleks Chojnacka

Business Development Lead

Favorites: Matcha lattes, Nature, Wellness podcasts

Word of the year: Magic

Commitment: Supporting & grocery shopping at my local regenerative farms and zero plastic
Andy Gold

Scrum Master

Favorites: Hiking, reading, gaming

Word of the year: Sustainable

Commitment: Plastics down, recycling up
Brian Rosenthal

Brand Sales

Favorites: Family, Guitar, Chicago Sports (although they often drive me nuts)

Word of the year: Grateful

Commitment: More Recycling
Callan Reilly-Piña

Associate Chief of Staff

Favorites: Clean beauty, Bravo TV, al fresco dining

Word of the year: Expand

Commitment: Compost at home.
Andy Hohl

Account Executive

Favorites: Travel, Music, Documentaries

Word of the year: Passion

Commitment: Walk more rather than Uber to destinations
Bailey Burke

Creative Lab Coordinator

Favorites: Travel, Good Food, The Ocean

Word of the year: Yes

Commitment: Eat a plant based diet 4+ days per week
Audrey Lim

Marketing Coordinator of Influencer Acquisition

Favorites: Maintaining a healthy and active lifestyle, fries and spontaneous roadtrips

Word of the year: Conscientiousness

Commitment: Prioritise using only sustainable and ethical products
Brooke Bovee

Influencer Partnerships Manager

Favorites: Basketball, hiking, sunshine

Word of the year: Peace

Commitment: Reduce commuting by walking and biking
Carly Schwartz

Influencer Partnerships Coordinator

Favorites: Driving down PCH with the windows down, with an iced coffee jamming to a 90’s playlist

Word of the year: Intention

Commitment: Decreasing my use of disposable water bottles
Charmein Reyes

Creative Strategist

Favorites: Music festivals, iced matcha lattes, dogs

Word of the year: Intentional

Commitment: Purchasing more clean beauty, switching to reusable health/beauty products, and growing my own herbs/produce
Chelsea Smith

Marketing Manager, Influencer Acquisition

Favorites: Goldendoodles, being in the ocean, movement

Word of the year: Abundance

Commitment: Being more conscious of fast fashion, buying from more eco-friendly brands.
Christine Aryee

Influencer Partnerships Coordinator

Favorites: Beyoncé, food and reality television

Word of the year: Fearless

Commitment: Ditching single-use plastic water bottles!
Connor Mulcahy

Brand Sales

Favorites: Making playlists, watching sports, going to the beach

Word of the year: Focus

Commitment: Not buying plastic water bottles
Devon Skydell

Brand Sales

Favorites: Family & Friends, Traveling and Painting

Word of the year: Growth

Commitment: Reducing single use plastic
Donya Danialzadeh

Influencer Partnerships Coordinator

Favorites: Pilates and running, healthy food, family & friends

Word of the year: Mindfulness

Commitment: Recycling and reusable water bottles
Dyani Heredia-Urias

Digital Marketing Intern

Favorites: Gluten and dairy free banana bread, pilates, traveling

Word of the year: Balance

Commitment: Finding a balance between thrifting and fast fashion
Gary Weizenecker

Art and Design

Favorites: Plants / Nature, Humans / Animals, Love / Happiness

Word of the year: Persistence

Commitment: Planting more trees in our local community
Ginalyn Nacnac

Marketing Manager

Favorites: Personal-development, music, coffee

Word of the year: Scale

Commitment: Eating mostly whole foods, no packaging
Henry Remache

Back-End Engineer

Favorites: Tennis, Coding and Traveling

Word of the year: Perseverance

Commitment: Stop using plastics bags in supermarkets and start recycling on my house.
Irene Suarez

Marketing Coordinator

Favorites: Art, Hiking, Comfy Clothes

Word of the year: Longevity

Commitment: Support small businesses & reuse packaging materials!
Janet Cowan

Creator Services

Favorites: My Family, Harry Potter, Makeup

Word of the year: Enrich

Commitment: Continue switching to reusable everything.
Jenn Calaway

Marketing / CSR Intern

Favorites: Bringing People Together, Adventures, Suprises

Word of the year: Bold

Commitment: Make more mindful purchasing decisions, avoid single-use plastics
Jenna Meyerowitz

Brand Sales

Favorites: Scuba Diving, South Africa, Pesto

Word of the year: Gratitude

Commitment: Consistently recycle
Johnmer Bencomo

Back-End Engineer

Favorites: Good music, learning and quality time with my family

Word of the year: Trust

Commitment: Plant a tree
Kate Paguinto

Influencer Marketing Coordinator

Favorites: Movies, Summertime, Taika Waititi

Word of the year: Manifest
Laurie Johnson

Operations

Favorites: Stormy Weather, Hot Tubbing, The Beach

Word of the year: Intentional

Commitment: Reduce Consumerism & Reuse
Lila Savoia

Influencer Relations Assistant

Favorites: My english bulldog Dolores, good friends & good food

Word of the year: Happiness

Commitment: Limit my consumption of animal products
Lizzy Heller

Influencer Partnerships Coordinator

Favorites: Concerts and Music Festivals, the beach, personal growth

Word of the year: Authenticity

Commitment: Buy less single-use plastic and more from sustainable brands.
Maggie Suszka

Creative Strategist

Favorites: Surfing, Family & Friends, Adventure

Word of the year: Relentless Acceptance & Ruthless Prioritization

Commitment: Zero red meat consumption!
Michelle Pearson

Brand Sales

Favorites: Love itself, Purple, and Music

Word of the year: Change

Commitment: Recycle Everything
Mike Fatone

Senior Communications Manager - Public Relations / Events

Favorites: Exercising, Traveling and all things Real Housewives

Word of the year: Healing

Commitment: Eliminate plastic bag usage
Vinicius Kawamoto

Front-End Engineer

Favorites: Programming, Soccer, Gaming

Word of the year: Innovation

Commitment: Consume organic foods
Jeremie Ruest

Product Designer

Favorites: Post-Punk, Arthouse Cinema, Discovering (each bit of) North-California

Word of the year: Alignment

Commitment: Electric vehicle by 2022
Nicole Lim

Social Responsibility Strategist

Favorites: Cooking, Travelling, and Cleantech

Word of the year: Serendipity

Commitment: Volunteer in communities suffering from environmental injustices
Rebecca De Cosmis

Creator Success Assistant

Favorites: Pasta, the ocean, my chihuahua

Word of the year: Vitality

Commitment: Support sustainable and ethical cosmetic and food brands
Stephanie Delgado

Brand Sales

Favorites: Iced coffee, working out, Beyonce :)

Word of the year: Positivity

Commitment: Minimize waste and recycle
Taylor Stammen

Influencer Partnerships Coordinator

Favorites: Travel, aesthetically pleasing restaurants, farmers markets

Word of the year: Extraordinary

Commitment: Bringing a reusable shopping bag to Trader Joes
Tiffany Chang

Marketing Intern

Favorites: Bunnies, reading, and Netflix

Word of the year: Persistence

Commitment: Learning more about racial injustice and mutual aid funds/organizations in my community
Tiffany Le-Pham

Influencer Partnerships Manager

Favorites: Iced coffee, my tiny dog Bear, and Taylor Swift!

Word of the year: Intentional

Commitment: Upcycling clothes and not shopping fast fashion.
Marc Ladin

Advisor

Favorites: Food, Risk, Surprises
Samira Mahjoub Tapia

Advisor

Favorites: Shopping, Cars, Home Decor
Shari Gibbons

Advisor

Favorites: Phil (Husband), Finn (Border Collie), Team MagicLinks

Word of the year: Health

At MagicLinks, we recognize diversity as something bigger than a search term or buzzword. Diversity here is an acknowledgement that the world is made up of many different facets, that all human beings have intrinsic value and worth, and are under no obligation to be anything other than their honest selves. Diversity means recognizing that different views and experiences are as important as those we’re already familiar with. It means taking radical ownership of the things we affect as individuals and as a company - including even inherited ways of doing things which may be destructive or biased and which we must work to change. It means looking at the world and making sure we embody as many of its best qualities as we can, and striving for that as a matter of principle, not as a marketing goal we check off a list.

Diversity goes beyond what we look like, who we are, who we love or how we think. Diversity is shorthand for an integrity-driven way of operating and growing every single day, and we wouldn’t have it any other way.