Turn Views
into Value
on YouTube

Transform curiosity into commerce and lasting AI visibility with creator campaigns, backed by our deep YouTube expertise.

Platform impact

MagicLinks on YouTube

As an official YouTube Creator Partnerships API partner, MagicLinks enables brands to tap into YouTube’s intent-driven audience through creator content that informs, inspires, and sells.

2.1B
Total Reach
1.1M
Links Created
177M
Clicks
$138M
Direct Sales
Platform power

Youtube Strategies for 
Full-Funnel Impact

Top of Funnel: awareness &
ai visibility

Build visibility with long-form YouTube content that ranks in search and helps inform AI answers, while Shorts capture attention and fuel discovery across YouTube.

KEY METRICS
Reach
Views & vtr
ai authority
citation rate

Middle of Funnel: Conversions & Traffic

Convert viewers into visitors with strategic creator partnerships that drive engaged audiences to your site through compelling, authentic content and calls to action.

KEY METRICS
Engagement Rate
CTR

Bottom of Funnel: Revenue

Leverage the right YouTube creators to build trust and watch engaged viewers become customers, driving measurable sales.

KEY METRICS
Last-Click Sales & AOV
Conversion Rate
Social video magic

Standout Brand Collabs on YouTube

Maximize your impact

How MagicLinks Drives 
Brand Growth on YouTube

Only YouTube combines the influence of creators with the staying power of search, driving full-funnel impact, building AI visibility and delivering results for years post-campaign.

Image of table with a plant and candle on it
Evergreen Influence

Maximize long-term results. YouTube's long-form content ensures your brand continues to make an impact and gives you major staying power, driving views and revenue for 2+ years after your campaign.

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Full-Funnel Impact

From Shorts that spark discovery to long-form content that drives consideration, we optimize videos across YouTube. MagicLinks’ trackable links turn views into measurable engagement and sales.

Image of man working on laptop at desk
aeo-optimized Creator Content

YouTube is the most cited video platform in LLMs. Create information-rich content around the questions consumers are asking to earn citations and strengthen authority in AI-generated answers.

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Story-Driven Shopping

From unboxing to reviews, we create compelling stories that turn consumer interest into purchase intent. By integrating shopping seamlessly into the narrative, we help convert viewers into loyal customers.

Case Studies

Blog

YouTube Insights for Brands

The go-to brand resource for YouTube influencer marketing strategies, trends, and success stories.
YouTube Marketing

As Online Shopping Moves to AI Chatbots, YouTube Creator Content Is Taking on a New Role

Influencer Marketing Insights

Why Creator Marketing Needs to Evolve With the Rapid Adoption of AI

Influencer Marketing Insights

The New Holiday Creator Marketing Timeline: Planning for AI Discovery